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  3. PROMOTION PLANNING

PROMOTION PLANNINGPromotion Planning

As a promotion partner,
TANAX provides total support to adequately convey our client’s
message to their targeted customers.

Only TANAX can provide a streamlined comprehensive solution - we are conversant with customers’ purchase behavior.

Constructing a brand image

TANAX has been committed to promoting wide variety of products such as daily commodities, food, medical products and so on. Together with our clients, we create hit products and adequate message that should be conveyed. Our unique perspective grew from having a deep knowledge on various business markets.

Planning - implementation of promotion

With our long experiences in in-store sales promotion, we develop strategies that motivates consumers and produce the best sales promotion plan.

Advantage of TANA-X

1.Promoting ”Purchasing Evocation”
TANAX was the first company in Japan to invent a paper display system in 1972. Since then, we have been committed to in-store sales promotion. As we continuously make daily observational studies on in-store sales, we propose a promotional plan that would effectively stimulate consumer appetite.
2.Comprehensive support for implementing the plan
Even having the ability to make an excellent plan, there are many cases when ending up unable to implement it. TANAX specializes in supporting the clients with this type of problem.

MANUFACTURINGManufacturing a promotional tool

TANAX has an on-site manufacturing division. We create sales promotional tools while maintaining high integrity with our sales promotional plan. We offer the most suitable design and format while taking advantage of our high-quality print and know-how for packaging and wrapping.

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IN-STORE DIGITAL PROMOTIONIN-STORE Digital promotion

A next generation on site communication solution which is a combination of the newest degital technology and in-store promotion expertise.

SmartSP

On-site promotional services accumulating the NFC tag
By tapping the smart phone at the store, contents uploaded to the server can be streamed
Shopfront promotional service that utilizes bluetooth LE beacon. The store shelves and promotional tools which successfully became smart due to wireless beacons (transmitters), enables communicating through a smart phone device.
It is a shopfront smart device that captures the interests and bewilderment of clients, supporting sales figures through purchase behavioral analysis. 

ON-DEMAND PROMOTION SERVICEOn-Demand Promotion Service

With TANAX’s On-Demand Promotion Service, we promptly deliver you only the “necessary quantity” of the “necessary product” in high quality, delivered with fresh information to your “requested place” at your “requested timing”.

we can accommodate your detailed request, offering a sales promotion plan tailored to each company, store, area, and targeted customer.

Line up & order

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